Zega - Intelligent cookware
Zega is intelligent cookware that features a patented double wall thermal construction similar to a thermos that heats up in minutes and safely cooks for hours off the stove. Inside the lid SmartControl technology senses when Zega is ready to self-cook and notifies you when the food is cooked via the Zega App. Farrah & Pearce has worked with Zega to create not only the industrial design of the cookware but also the integration with the smartphone app and hardware as well as the marketing assets.
Product development
We collaborated with Zega on both the product development and marketing, creating the brand identity, investment pitch documents, videos and collateral, as per below.
App design
The smartphone app is integral to the Zega experience, requiring visual continuity and ease of use. We developed both the screen layouts and user flows alongside the ThermoKnob hardware and graphic user interface.
Packaging and marketing
For more information on Zega visit zegacookware.com